For Jay Norris · from Slade · November 2026
Jay, let’s turn your reach into a business we both earn from.
I want to build something you can put in front of business owners and sell. BILLIGENCE gives an owner a familiar way to ask about a bill, see what the evidence says, and approve the next step. I’ll lead product and delivery. I want you to lead the commercial effort - with a proposed 50/50 share of the earnings we define from that business.
Nothing here is a settled deal. If this makes sense in principle, we negotiate the terms properly afterward. First, let me show you the experience.
The product in your hand
An owner texts a bill. BILLIGENCE does the checking.
What you just saw
No app to learn, no dashboard to manage. The conversation is the product: an owner texts a bill, BILLIGENCE reads the records it holds, says what they support - and asks before anything happens.
Sometimes the answer is a discrepancy worth pursuing. Sometimes the bill holds, and a clean answer is a kept promise. Sometimes more records are needed, and it says so.
Where it stands today
Live: the BILLIGENCE desk is running in a private pilot for one owner-operator client (under NDA), and our recovery service runs manually behind it.
Next: the messaging experience above. What you tried is a simulation with fictional records - the working version is what we’d put in owners’ hands first.
The owner’s outcome
Why an owner keeps using it
Familiar
It starts as a text conversation with a named contact - not another login, dashboard, or investigation to manage.
Evidence-backed
Every answer cites the records behind it: the line items, the comparison, the math. Supported, holds, or more needed - never a guess.
Owner in control
BILLIGENCE shows the exact message before anything is sent. The owner approves, edits, or declines. Every time.
Why the two of us
I build it. You sell it.
What I bring
The product, the engineering, delivery capacity, and the operations behind every recovery. You never have to build or run the technology.
What you bring
Relationships with owners. You identify the right businesses, secure permission for introductions, arrange the demos, and carry the sale through - with a sales kit and me behind you.
To be clear about the fit: this is a thesis we validate with real customer conversations, not a proven channel - that’s the point of the first test below.
What success could pay
The economics, as a model you can touch
Cash collected from customers we agree you brought, minus refunds, delivery and operating costs, taxes and reserves - the remaining available cash splits 50/50 between our two holding companies. Play with the assumptions:
Illustrative assumptions - not pricing or a forecast.
How the math works, and where the defaults come from
Source: editable assumptions; the defaults are an illustrative fixture from my brief, not approved pricing or a forecast. This is a steady-state annual view - a ramp-up year collects less while customers are being added. Any share is before each company’s own taxes, and assumes distributions are actually declared.
The proposed structure
Two holding companies, one commercial venture
The shape I’m proposing to explore - names and terms are placeholders until we negotiate them after agreeing in principle.
Slade HoldCo
Keeps the BILLIGENCE product and IP. Licenses defined commercial use to the venture. Provides product, engineering, and operating support. Holds 50% of the venture.
Norris HoldCo
Leads qualified introductions, sales, relationship follow-through, and distribution. Holds 50% of the venture.
Commercial JV
Contracts with customers, records receipts and costs against a common ledger, and distributes available cash 50/50 under the agreed waterfall.
What stays open for negotiation
Owning 50% of the venture is not owning 50% of the underlying IP - the license is what makes the venture’s rights valuable and durable. Attribution, cost approval, reporting, and governance all get written down as part of the negotiation, openly, with nothing already decided. Investment, if it ever makes sense, is a separate conversation.
How we prove it
A small first test, not a leap of faith
After you’ve tried the demo, the proposed first assignment - targets to discuss, not commitments:
- Name five businesses you know well - owner-operated, recurring vendor bills, someone who can say yes.
- Two qualified introductions and two attended demos over 30 days. I run the demos and the product.
- At least one willing pilot candidate. Their first bill cross-check is free, with a documented answer inside 72 hours of complete records.
The decision
Let’s pick the first five names.
That’s the whole ask. Try the demo above, and if the product earns your confidence, let’s choose the first customer conversations and agree on a short commercial test. The formal terms get negotiated after we agree in principle.
This page records nothing and sends nothing. The next step is a conversation between you and me.
- Slade